2012 is Year of Mobile Application Development

Mobile Application Development 

2012 is year of mobile and from Y2K problem to dot com boom to economy slowdown to introduction of kindle to iPhone to Android .since year 2000 to 2012 world has seen technology shift like anything. By 2012 mobile users has gone from millions to billions worldwide. jobs has truly left boundaries. Airline prices has gone down and young entrepreneurs has gone up, 3G mobile users are gone up . India , China  together has 2/3 population of mobile users .  All these signs shows that you have consumer with purchasing powers.  
Your perspective online buyers spends more time on the go than sitting  in office and browsing the websites. In office employees are surrounded by loads of work, leave no time to check personal emails or browse something interesting .  But during move these users spends lot of time browsing in their mobile phone. Searching deals, looking emails, reading books etc. Mobile commerce has been increasing with great speed.

Having mobile websites / mobile applications for iPhone / Andriod  will increase your sale 100% than having only website.

Vincent IT offering very low cost to take your existing business on mobile. Our experts has years of experience and our ready library reduce development time by 50%. Means our development fee will be lot less than any other company. We use agile software development methodology. Next question come in mind How much does it cost to develop a mobile app?If you’ve asked any app developers how much it costs to develop an app, you’ve probably got few different answers, and I’m guessing you’ve heard “How long is a piece of string?” more than a few times.

Value, Benefit & Cost- Before we look at the costs of having an app developed for your business, it is important to remind you that, from a business perspective, it is always better to focus on the value of the service and the benefit to your business than to focus purely on the cost. Read our other blog post “What to look for from an App Developer” to get a good idea of the value that you should expect from an App Development Business.

OK, I’m sure you all understand the value of the service, and the benefit to your business, so let’s look at the costs.

So, how long is a piece of string? - There are a number of reasons that app developers appear vague and non-committal when asked how much it costs to develop an app. Firstly, a large number of app developers feel the need to be very secretive about their prices, and secondly, it is difficult to provide a price without knowing the specific details of the app.

The type of apps

The first factor in determining the cost of having an app developed is the type of app.

Data Driven App – This is similar to the simple app except that the data is dynamic, either stored in a local (on the device) database, or retrieving the data from an external source.

Games – Have you heard of Angry Birds? That is a game. Apparently, there are other games too. Games can range from the simple “thinking man’s game” through to the very complex “action” games.

Device App – A device app is an app that makes use of the hardware to provide its core functionality, i.e. something based around the functionality of the camera, accelerometer, or GPS, etc.

Bespoke Functionality App – A bespoke functionality app an app that is designed to provide a solution to a specific need or problem. It would be an app that may include ‘data-driven‘ features, ‘device’ features, bells and whistles, but will also include very dedicated and specific features that will only be relevant to provide the solution to the defined problem. For example, if you wanted a Time Management style app, most of the features could be defined under the data-driven app type, but this app would also include very specific Time Engine functionality.

Scale of the project -The scale of the project will have an impact on the costs; a small app project that can be entirely handled by a single developer will be cheaper than a larger project that will require additional resources, such as project management, and a team of developers.

Hourly Rate vs. Fixed Price - There is a tendency to attach an hourly rate to software development resources, which is fine when you are paying someone for their time as an employee, or sue do-employee. However, in the context of getting an app development business to produce an app for you, you are paying for the skills, knowledge, experience, and professionalism of the business to provide a valuable service, and you are more likely to be given a fixed price for the project rather than an hourly rate. You should expect to pay between $75 to $150 per hour for a good app development business to produce a very high quality app for your business. 

Things to watch out for - There are a number of things to be aware of when negotiating the cost of having an app developed, as there are some aspects to what you are actually buying that may not be as clearly defined as you might think.


Will you receive the Graphics / Source Code?

There are essentially 3 possibilities here.
Some app developers will keep all of the design and source code to ensure that you will have to go back to them for any fixes and changes, regardless of how good or bad the experience has been.

Some app developers will negotiate a lower fee and keep hold of the graphics and source code to ensure that you have to return to them for any future changes and/or amendments to the app. The better app development businesses will automatically include the graphics and source code in the price you pay for the overall service and rely on the fantastic service that they have provided and the ongoing business relationship that they are developing with you to ensure that you will always be their first choice when you want something changed or added to the app. If an app developer is suggesting that you have to pay extra for the graphics and source code, walk away.


Will your app be exclusive? - An app development business can only guarantee that your app will be exclusive based on the graphics and source code that has been developed by them for your app. There is no guarantee that someone else won’t copy the design and the functionality. However, some app developers will take the graphics and source code that they have developed for your app and resell it to another business, potentially to one of your competitors. You should always ensure that you get a guarantee of exclusivity for your app from the app development business. If they suggest you will have to pay extra for exclusivity, walk away.


Warranty & Maintenance - An app development business can’t guarantee that the app will be entirely bug free, but they can offer a guarantee of what they will do when a bug is discovered. You should expect the app developer to bear the entire costs of rectifying any bugs that have arisen as a result of their coding. You should expect the app developer to bear part of the costs for rectifying an issue that has arisen due to lack of detail or incorrect information in the initial spec, because this is something that a good app development business should have spotted before the development process began. You should expect to bear the costs any changes to the app that are required, either because of any features that you want added or changed, or because the underlying device operating system has changed.

Bargain Price - One last warning; If something seems to good to be true, then it probably is. If you are given a price to produce your app that is significantly lower than expected (based on the information in this article, and others like it), then you need to ask why. There are some legitimate reasons that an app development business may offer you a lower price than expected, such as interest in associating themselves with a specific industry sector, to build up knowledge and experience in an area of the technology that they have had limited exposure to, or even as a favor to a friend, however they will be open about their reasons for offering a lower price.

If they are ‘just cheaper’, they will have to be making up the difference in other ways, such as churning out a high volume of mediocre apps, which is never beneficial to the client/customer.

Remember; focus on the value of the service and the benefit to your business, understand what you are getting for your money, and not just on the cost.

Vincent IT (www.VincentIT.com) offering every aspect of mobile app with price tag between $15 to $30, with warranty , code and support. We can also give you fix price with assurance of no price increase during development of project. Please contact us to do Pre-analysis of your mobile application need, there is no obligation. Contact by calling at 214-227-2217 or mail at info@vincentit.com

Preparing For A New Era Of B2B SEO

The end of the year is always a time for reflection on all of the work and effort of the previous 12 months. There has been a lot of talk in 2011 about the end of SEO as we know it. But the reality is that there will always be a need for strategy when it comes to search engine positioning and capturing audience demand.

B2B SEO Services - VincentIT

Why B2B SEO Strategy Matters
It is true that what represents exceptional SEO work has definitely changed in form and function from even just a few years ago. Many of us can recall the days of sculpting webpages to gain ranking through on-page techniques.

But as we move into 2012 and beyond, quality SEO is about having your marketing assets findable when customers are searching across the dimensions of the pre, present, and future stages of the purchase cycle.

To achieve this, B2B marketers need to have a solid SEO strategy. And while it will vary from company to company based on goals and objectives, in general, it should be grounded in relevance, and be designed to persevere through the ever changing SERP landscape in 2012 and beyond.

Establishing A B2B SEO Relevance Strategy
The manner and approach of being relevant to your customer will vary based on your business goals.

For example, in some cases it’s based on a thorough comparison of possible service vendors and in others, it’s about being top of mind through thought leadership. No matter the ultimate customer path, SEO remains the practice of being found and selected in algorithmic results when a search is underway.

In the era of universal search, the search engines have expanded the galaxy of assets that can be rendered in the SERPs to include videos, images and PDF among others. Add to this the fulcrum of recency and geo location and what you get is a dynamic marketplace where only the most advanced approaches will succeed.

With this in mind, your B2B SEO campaign will need to focus on consideration during the customer journey and the approaches that will generate results in the current SEO environment.

The art and science of getting these assets found remains important, but increasingly the strategy will need to also focus on the information, the iteration, and the inspiration to win in the evolving channel called SEO.

The Information: Your Current & Future Content Strategy
At the core of what we as B2B marketers promise in organic results is relevant content to answer the intent of a query.

When we do this well, we are rewarded with greater rankings and increased traffic by the search engines. But it is important to remember that what customers are all looking for when a search is performed is information. In some form or fashion, we type keywords and find the information/content to answer our query.

In order to be found and rendered in the SERPs moving forward the value, relevance, and timeliness of your content is of paramount importance.  This is becoming even more critical as Google rolls out important updates to its algorithm to ensure that fresh content is being served.

As a B2B marketer, thinking about how to position the right information to the right audience is mission critical in order to succeed in SEO moving forward.

The Iteration: The Device That Renders The Information
We are living in an era where the device is just as critical as search query fulfillment.

How so? People are constantly connected to the Web via their desktops, laptops, smartphones, e-Readers, or tablets.

In order to reach them, marketers need to factor-in these different computing formats as they pertain to SEO. An effective B2B SEO strategy will ensure that information is properly served on each of these types of devices.

In 2012, it will be particularly important to adjust SEO efforts to accommodate tablet devices as they become more and more ubiquitous. I have seen them springing-up more and more at every business meeting;  it will only be a matter of time until tablet optimization is a best practice.

Until then, there is a market opportunity to gain share through optimizing and serving relevant content based on the device experience and user demographics.

The Inspiration: The Ability Of The Message To Create Social Input
Once we have created the right content, rendered it successfully across channels and devices, we need to ensure that our information is worthy of being shared.

Developing quality content is the most certain way to achieve this; however in a competitive arena, the advantage goes to those whose message inspires and compels people to share.

But I’m not talking about “wonder of the moment” spectacles that exist to provide short term boosts. Rather, I’m talking about the share-ability of a message and the ability of that message to foster future interaction.

As SEO evolves, share-ability and other social signals will be a major factor in how the search engines calculate relevance.  Not only can it be scored methodologically in an algorithm, but more importantly, it also represents market demand.

B2B marketers should strive to develop information that is findable and able to inspire a like, a +1, a comment, or some other tip of the hat that says, yes, this is the type of information that I am interested in consuming.

As we approach another year in our ever changing search realm, think of how your campaign can provide information to your customers, be iterated to them when and where they in market, and inspire them to action and social sharing. Read More