Wednesday, March 9, 2011

Why is a Logo so Important to Your Business?

A logo is a graphic mark or emblem commonly used by commercial enterprises, organizations and even individuals to aid and promote instant public recognition. Logos are either purely graphic (symbols/icons) or are composed of the name of the organization.

Today there are many corporations, products, brands, services, agencies and other entities using an ideogram (sign, icon) or an emblem (symbol) or a combination of sign and emblem as a logo. As a result, only a few of the thousands of ideograms people see are recognized without a name. It is sensible to use an ideogram as a logo, even with the name, if people will not duly identify it. Currently, the usage of both images (ideograms) and the company name (logotype) to emphasize the name instead of the supporting graphic portion and making it unique, by it non-formulaic construction via the desiginal use of its letters, colors and any additional graphic elements.

Well, a logo for your business. Why is it important? Does it matter what it looks like? Is Yours Professional?
The truth is, a logo speaks volumes about your company, straight away it tells your “future clients” if you are reliable and instills trust in them. Although offering a good service or quality product is highly important, how you initially present yourself is what will win you their trust and in the end win them as a client. As I have already mentioned, how good your service or product is will decide if you are successful long term, but the initial image of your company says many things to potential clients / customers Your logo says to clients a few different things:

1. Are these guys professional?

2. Do they seem to care about their business(which in turns means do you care about your clients)?

3. Do they seem to know what they are doing?

4. Does their business seem to be one I can trust to do the job right?


A professional logo design will establish a professional image of your company and strengthen your brand. Actually, in most cases the consumer gets the first impression about your company through your logo. Your logo should build a brand that is strong enough to give your consumer a visual imagery of your company. People should be able to identify your company on sight of your logo.

A professional image can be as simple as a text logo with a different color letter in it to give it a unique twist, or a logo with a complex symbol to represent the company ideals and it’s philosophy. Making it unique and professional is what is important, a poor quality logo can be negative to the image of your company and may do more damage to your business than you might care to think!

VincentIT Logo
At VincentIT we know that choosing the right brand name is very important. That is why we assist your business in creating the best corporate branding image. Names or words have the ability to move people.

The VincentIT Brand service is a proprietary process created by the VincentIT Brand Team that, when professionally executed, delivers a clear and measurable competitive advantage to your firm. It does so by helping you establish a positive connection and value-relationship with your customer which, over time, will build brand equity and increase brand value.

VincentIT Consultancy creates professional logos design that make available instant recognition and position for your company or organization.

A VincentIT logo design is a sophisticated symbol epitomizing the philosophy of your company or organization and is part of its commercial uniqueness. Its slight suggestion of your products or services triggers the marketing progression.

A logo or brand is not only artwork. It is stand for your business, the significance of which cannot be overvalued. Your logo/brand design in London is your business asset.

The attendance of a logo design on business cards, documents, advertisements, brochures and websites not only improve the visibility of your company but provide the business a characteristic identity. At VincentIT, we offer professional logo design services at very cost effectual charge. Our team of professional logo designers enables you to get the most excellent possible logo design for your business purposes.

>> Stays in the memory of the target audience
>> Inspires customer confidence
>> Represents your business professionally

Let VincentIT help you find the right brand for your company.

Logo design service:

We will develop a Logo for you company within days. (If we are developing your website then this service is FREE)

We will create an individual LOGO to identify your Business as a corporate sign.

If you would like to discuss how good design can have a positive effect on your business, then please Contact VincentIT

2 comments:

Unknown said...

Well, logo represent the company sign as people can recognize company name y its logo. I really appreciate the work you have posted here. Thank you so much for sharing this post. Logo Design Inspiration

Tiffany Newcomer said...

Thank you for sharing this article, it is great info provide me. visit best leading
logo design service

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